The Halloween season is creeping up on us once again, and so is one of Second Life’s biggest shopping events! If you’re a Content Creator, now’s your chance to conjure up your best items and reach thousands of shoppers across multiple regions.
Monday, August 17, 2026
Applications Open For Halloween Shop and Hop (Last Day Sunday)
The Halloween season is creeping up on us once again, and so is one of Second Life’s biggest shopping events! If you’re a Content Creator, now’s your chance to conjure up your best items and reach thousands of shoppers across multiple regions.
Friday, August 14, 2026
Linden Lab Updates Marketplace Policy In Regards To Inactive Merchants
There is now a "Product Unlisting Policy"
If a Merchant has not logged in for one year AND a specific product has not generated a sale in one year, that individual product listing will be automatically unlisted from Marketplace.
This policy applies only when both conditions are met.
If a Merchant has not logged in for one year AND a specific product has not sold in one year, that product will be automatically unlisted.
The Lab would add unlisting by itself "does not delete the product, the listing data, or the merchant account. The product is simply disabled from appearing for sale on Marketplace unless reactivated later by the merchant."
If a Merchant has not logged in for two years AND their store has not sold anything in one year, the entire store will be automatically disabled.
The Lab would add this disabling of a Marketplace store, "does not delete the merchant account, products, or store data. The store is simply removed from active Marketplace visibility unless later reactivated by the merchant."
To keep products actve, the Lab encouraged merchants to "Review older or lower-performing listings periodically," and "Refresh product listings, images, descriptions, or pricing to help improve visibility and sales activity." They added, "Active merchants and actively maintained products will not be affected by these changes. Accounts will not be affected by these changes."
To read the announcement in full, Click Here.
Bixyl Shuftan
Friday, May 1, 2026
EOTB: Applications Being Accepted For SL23B Shop & Hop
Monday, December 15, 2025
Applications Being Accepted For Valentine Shop and Hop
We are thrilled to announce the early opening of applications for the 2026 Valentine Shop & Hop!
As we prepare for an extra special Valentine’s event, we're on the lookout for enthusiastic Creators ready to join the celebration of love ...
Merchants wanting to take part will need to fill out a Google Doc (here). They will need to offer at least 20 percent off on items on sale at the stores. They will also need to offer a new gift for shoppers, regardless if they're in the merchant's group or not, or a gift certificate worth at least 300 Linden dollars. No adult items are permitted, nor are political themes. Also, applying does not guarantee approval.Friday, October 24, 2025
EOTB: Call For Merchants For Christmas Shop And Hop, Ends November 2
* Merchants are required to have at least a 20% discount on ALL items present at the Shop and Hop location.
* Items need to be appropriate for a moderate audience and adhere to the Linden Lab ToS.
* Content should not contain or reference political issues or figures.
* All items displayed and/or advertised in the Shop and Hop store MUST be for sale at the Shop and Hop for the duration of the event. This means you can not use the Shop and Hop to promote items for sale at other events.
Monday, August 18, 2025
Applications Open For Halloween Shop And Hop (Until Aug 24)
Monday, June 23, 2025
SL22B Shop and Hop
With 480 shops across 24 sims, there's a lot for a shopper to go through. The goods here are discounted here at least 20%, and have at least one free gift in each shop for everyone whether or not they're in the store group or not.
For those on the lookout for friskier there, four of the sims are adult rated and separate from the others with adult-rated shops and goods. But across all the sims, there's plenty of decoration to go with the Second Life Birthday's Myths and Legends theme.
Friday, May 2, 2025
EOTB: Linden Lab Announces Appications Being Accepted for SL22B Shop and Hop
Friday, January 31, 2025
Valentines Day Shop And Hop Opens Today
Yesterday, Linden Lab announced that the Valentines Day themed "Shop and Hop" shopping event would be opening today, Friday January 31.
As the announcement stated, there's fourteen sims with almost three hundred stores, with plenty of romantic-themed items. Each store has at least a 20 percent discount on it's wares, maybe more on some, and there's at least one free gift for shoppers whether or not they're in the store's shopping group, or a 300 Linden dollar gift certificate.
For those wondering, all of the sims are rated Moderate. There is no separate area for adult-themed stored as there was in the recent past.
Friday, December 6, 2024
Holiday Shop and Hop Starts Today
This is a huge shopping mall consisting of 16 sims, with 320 stores. Beside the shops, there's numerous decorations to give the place a festive feel.
Monday, August 19, 2024
EOTB: Applications Now Open for Halloween Shop And Hop (Until Sunday)
It may still be August and the time of summer heat and vacationing on beaches. But Linden Lab is already looking forward to the cooler season of autumn, and Halloween. On Friday August 16, they announced they were accepting applications for the Halloween Shop and Hop shopping event.
Wednesday, May 8, 2024
EOTB: Applications Now Being Accepted for SL21B "Shop And Hop"
The SL21B Shop & Hop event is the official multi-region shopping event of the 21st annual Second Life birthday celebration. This event brings together many of the top merchants across SL for exclusive items and discounts on some of the best creations in Second Life.
Last year for the SL20B, for the first time there were two separate shopping areas, with a smaller one with adult-themed shopping sims. It will be the case again this year.
Friday, December 15, 2023
EOTB : Applications Being Accepted for 2024 Valentines Day Shop and Hop
While the festive cheer, twinkling lights, and echoes of holiday celebrations still continue, we are thrilled to announce the early opening of applications for the 2024 Valentine’s Shop & Hop!
As we prepare for an extra special Valentine’s event, we're on the lookout for enthusiastic Merchants ready to join the celebration of love ...Wednesday, November 15, 2023
Announcement: Mieville Historical Hunts & Events "A Seaside Christmas"
Event Description:
Visit a quaint seaside market in Mieville Dickens and the Christmas retreat in Mieville Shelley for Mieville Historical Hunts & Events "A Seaside Christmas"! Enjoy a sunny seaside holiday while you shop and explore, play the game, and join in the dances and social gatherings. Join us for the fun!
> Merchants can apply now for a free spot: https://docs.google.com/forms/d/e/1FAIpQLSc50gSkhFNxc9rsNaRUlzManmJbpTndGiP8Kxp9GEA1TaRkzA/viewform
Event Start Date:
December 1, 2023
Event End Date:
December 31, 2023
Event Location SLURL:
http://maps.secondlife.com/secondlife/Mieville%20Doyle/203/225/22
Event Website:
https://mievillehistoricalhunts.blogspot.com/
Contact Person: Una (UnaLunaqat Resident)
Wednesday, August 16, 2023
EOTB: Linden Lab Now Taking Applications For Halloween Shop And Hop
The Halloween season is fast approaching and our annual multi-region inworld shopping event is coming back. If you are a Content Creator, this is your chance to spook up some sales and reach a large audience with your creepiest and coolest creations!
The 2023 Halloween Shop & Hop will open on October 5th, and will run through November 5th. This is your opportunity to bring a ton of new customers to your brand, by offering some of your best items. We are looking for Merchants willing to offer a discount on their items (at least 20% off) and provide a new non-exclusive gift to shoppers.
Friday, June 23, 2023
SL20B "Shop And Hop" Open
And there's a LOT of places to shop from. There's a total of 24 sims with nearly five hundred stores to look around and buy from. And this year, some of the stores have adult-rated items. The main area has 400 stores in twenty sims, and the adult-rated area is four sims in size with eighty stores. Items in the stores are discounted at least 20% from their normal costs, though some places are offering up to 50% off at least one item. They also have one free gift available.
Monday, May 8, 2023
EOTB: SL20B Shop and Hop Now Open For Applications (For A Limited Time)
One of the features of Second Life Birthday celebrations in the past several years has been the shopping event, the "Shop and Hop." And this year for the SL20B is no exception. On Friday May 5, Linden Lab announced it was accepting applications from those merchants and store owners interested in taking part in the SL20B Shop and Hop.
The SL20B Shop & Hop event is the official multi-region shopping event of the 20th annual Second Life birthday celebration. This event brings together many of the top merchants across SL for exclusive items and discounts on some of the best creations in Second Life.
New this year we are offering two types of Shop & Hop regions, Moderate rated regions and Adult rated regions.
Are you a merchant or creator that wants to participate? If so, then please fill out this form by May 14th. We will be filling in stores as we receive applications so please apply sooner rather than later.
Thursday, January 5, 2023
EOTB: Applications Open For Valentine "Shop and Hop"
While many of us are still recovering from the winter holidays, Valentine’s Day is just around the corner, and our shopping itch just won’t go away!
Linden Lab is winding up for a Valentine’s Day inworld shopping event - and we’re now looking for Merchants who would like to participate.
Wednesday, November 2, 2022
EOTB: Applications Open For Christmas "Shop And Hop," Close After Monday
Change is in the air...can you feel it? Halloween is almost over and Winter is fast approaching! We are gearing up to celebrate the holiday season with our annual Holiday Shop & Hop, which will be held from December 8th, 2022 through January 2nd, 2023. Applications are now open for Creators who might want to participate in this year’s event, which will feature multiple shopping regions and tons of festive fun!
Friday, October 28, 2022
Announcement: Mieville's Thanksgiving Market - November 2022
Event Name: Mieville's Thanksgiving Market - November 2022
Dates: Start Date: Nov. 4th 2022 -- End Date: Nov. 25th 2022
Location: http://maps.secondlife.com/secondlife/Mieville%20Dragonsworn/151/190/701
[Note the change from Mieville Doyle as listed on the poster.]
Description:
"Visit the Mieville community, for a Thanksgiving and autumn themed street fair, where shoppers will find a wide variety of items from many merchants, and can join in the fun with music and dancing!
This is another of Mieville's fun seasonal themed street fair markets, with a variety of shops from a variety of merchants, along with entertainment during the event.
Contacts: Annakari Dragonsworn (Annakari Genesis)
Submitted on behalf of Annakari Dragonsworn and the Mieville/Historical Hunts and Events group by Unalunaqat Resident





























